CEMA Summit 2014

I just returned from the 2014 CEMA (Corporate Event Marketing Association) that was held north of San Diego in La Jolla at the Hilton Torrey Pines.

I had a great time. It left me energized. I saw people in the event industry that I only see once a year at the CEMA Summit. And it’s great to be the attendee!

The atmosphere at the Summit is one of camaraderie. No selling. No posturing. Just enjoying the people;, talking about the industry, each other, our interests and lots of storytelling.

I always laugh a lot at the CEMA Summit. These people are funny – especially after a glass of wine or two. In case you hadn’t noticed, most event professionals have engaging personalities and when they get to play attendee instead of being the producer of an event, they are big fun!

There are conference sessions at the CEMA Summit but most of them run unopposed and are open to all. The conference speakers are top-notch. They are marketers from the biggest and most successful companies, futurists with their eye on what will happen, technologists talking about the latest stuff that will help the event industry, psychobiologists who inform us as to why we do what we do, and generalists whose message is uplifting and motivating.

CEMA is a growing organization because of its high-level, strategic approach to marketing and, most importantly, its members. I have been a member for 12 years and it is the highlight of my year to re-connect, learn, and laugh with my fellow CEMA members. I encourage you to check out CEMA and reach out to Kim or Olga (below) for more information.

Kim Gishler

CEMA Executive Director


(916) 740-3623

Olga Rosenbrook

CEMA Member Services Director


(916) 408-3700

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